Position your professional development solutions in front of attorneys actively focused on career growth and advancement.
The ABA Career Center reaches 12,000 legal professionals who are investing in skill‑building, leadership development, or evaluating their next career opportunity through trusted ABA content and programming. Advertising within the Career Center allows brands to engage this audience at the moment they are most receptive—delivering sustained visibility and credibility across the Career Digest and Career Development programming.
Key Advertiser Benefits
High‑intent audience: Direct exposure to attorneys and legal professionals who are actively seeking career guidance, development tools, and new opportunities
Trusted environment: Brand alignment with the American Bar Association, reinforcing credibility and confidence in your solutions
Consistent engagement: Ongoing visibility through high‑performing email, web, and live professional development programming
Sponsorship Opportunities
Career Center Bronze Sponsor - $7,500 (Three Presenting Sponsorships)
Includes two monthly eNewletter Presenting Sponsorships and one Career Development Webinar Series Sponsorship
Career Center Gold Sponsor - $13,500 (Six Presenting Sponsorships)
Includes three monthly eNewsletter Presenting Sponsorships and three Career Development Webinar Series Sponsorships
Career Center Platinum Sponsor - $24,000
Option to select up to 12 Presenting Sponsorships based on availability in either the Career Center Digest and/or Career Development Series Webinar eNewsletter
Career Development Series eNewletters
Launched monthly on the first Thursday, this Career Development Webinar Series eNewsletter delivers timely, skill‑building programming led by experienced professionals. Each live session focuses on practical strategies, emerging trends, and actionable guidance designed to support legal professionals in strengthening their careers and professional trajectory.
4,500+ Subscribers
Average 300-400 Registrations per webinar (Average attendance of 150)
Webinars available On Demand for up to three years providing additional brand exposure for sponsor
Attendee list (name, firm name/company, city and state per ABA policy)
Average Open Rate: 59%
Materials to Submit and Specifications:
Logo for "Sponsored by" banner
Lower Banner Ad Specs 600 x 100
Specs:
PG or PNG only
No animated GIFs
Career Center Digest eNewsletter
This information‑packed Career Digest eNewsletter is delivered monthly, typically the second or third Thursday, following the Career Development Series. It spotlights timely resources, expert insights, and for legal professionals actively focused on advancing their skills, careers, and long‑term growth.
Average Open Rate: 59%
Materials to submit for Sponsored Content:
Logo for "Sponsored by" banner
Headline: 25 characters MAX
Branded content: 25-30 words MAX
Text for CTA line + link: 50 characters MAX
Image to accompany content: 150x150 px, PNG format